2000 years later this holiday is once again celebrated in Israel.
On one hand, instead of the simplicity that blurred the boundaries of wealth, it is a highly commercialized holiday, characterized with stylized heart shape chocolates, heart shape helium balloons, heart shaped cookies, and heart shaped everything (highly influenced by Valentines Day).
On the other hand, if this is what it takes to help us pause from our fast pace life and schedule in our busy calendar a day to celebrate love, so be it!
2000 years later there are vineyards once again, on the surrounding hills of Jerusalem. You may not be able to find dancing bachelors waiting for the love of their lives on Tu B’ Av, but some tasty wine is becoming part of the landscape signature. The ongoing drought have led farmers to scrap their high consuming in water orchards such as kiwi and apples and replace them with wine making grapes that are native to the area and are very low in water consumption read more.
Israel may be running low on water, apples and kiwis but it is filling up with delicious wines that are perfect for a celebration of love.
In the US you may find some of the Israeli wines at the local liquor store, or on line at:
Other posts about hearts: